Jony Ive: Apple's Amazing Designer

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Jony Ive: Apple's Amazing Designer

Discovering the man behind Apple's beautiful products Year 3 Technology 30-minute presentation

Jony Ive: Apple's Amazing Designer

Discovering the man behind Apple's beautiful products

Who is Jony Ive?

Born in London, England in 1967 Studied design at university Joined Apple in 1992 Became Apple's Chief Design Officer

What Makes Good Design?

Think about your favorite toy or gadget What makes it special to use? Is it easy to understand? Does it look beautiful?

Jony's Design Philosophy

'Simplicity is the ultimate sophistication' Remove everything unnecessary Make products easy to use Focus on what matters most

Jony Ive's Greatest Creations

Before and After Jony

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Design Challenge: Dream School Bag

Draw your perfect school bag on paper Think about what makes it special - colours, pockets, materials What problems does your design solve? Share your design with a partner and explain your ideas

Design Challenge

Imagine you're designing a new school bag Draw your ideas on paper What would make it special? Share your design with a partner

What Made Jony Special?

He paid attention to tiny details He worked as part of a team He never stopped learning He cared about making life better for people

'Design is not just what it looks like. Design is how it works.'

- Jony Ive's mentor, Steve Jobs Good design solves problems It makes life easier and better