Comparing Businesses in Post-Maturity Stage
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Comparing Businesses in Post-Maturity Stage
Year 12 Business Evolving Business Strategies Lesson 2 of 12
What is the Post-Maturity Stage?
Final stage of business lifecycle Sales and profits begin to decline Market saturation reached Increased competition Need for strategic repositioning
Think-Pair-Share
Can you name a business that has struggled in recent years? What factors might have contributed to their decline? How did they respond to these challenges?
Internal vs External Factors
{"left":"Poor management decisions\nOutdated technology\nHigh operational costs\nLack of innovation","right":"Changing consumer preferences\nNew competitors entering market\nEconomic downturns\nRegulatory changes"}
Case Study Research Activity
Work individually to research three post-maturity businesses Use provided fact sheets and templates Identify internal and external factors Prepare for Venn diagram creation
Venn Diagram Comparison Template
Presentation Time
Each pair presents their Venn diagram Explain key similarities and differences Use correct business terminology Class discussion and feedback Focus on strategic responses
Lesson Reflection
What surprised you about the businesses you compared? How do internal and external factors influence business decision-making? What strategies might help post-maturity businesses survive?