Design Your Brand: Logos and Ads
Creating amazing logos, slogans, and advertisements For your market day business Year 5 English
What Makes a Logo Great?
Look around the classroom What logos can you spot? What makes them memorable?
Famous New Zealand Brands
Pineapple Lumps - simple, fun design L&P - 'World Famous in New Zealand' Jandals - recognizable footprint logo These brands are part of Kiwi culture!
Logo Design Tips
{"left":"Keep it simple and clean\nUse bold, easy-to-read fonts\nChoose 2-3 colors maximum\nMake it work in black and white","right":"Think about your business type\nMake it memorable and unique\nTest it at different sizes\nGet feedback from friends"}
Logo Sketching Challenge
Choose your market day business Sketch 3 different logo ideas Use pencil and paper first Think: What represents your business? 5 minutes - go!
The Power of Slogans
'Just Do It' - Nike 'I'm Lovin' It' - McDonald's 'Think Different' - Apple Short, catchy, and memorable! They tell us how the brand makes us feel
Writing Great Slogans
{"left":"Keep it short (3-5 words)\nUse action words\nMake it rhyme or have rhythm\nFocus on benefits to customers","right":"Be positive and upbeat\nMake it easy to remember\nTest it - say it out loud!\nMake sure it fits your business"}
Slogan Creation Workshop
Write 5 possible slogans for your business Use the tips we just learned Try different approaches: • Action words (Buy, Get, Try) • Benefits (Fresh, Fast, Fun) • Rhyming words Share with a partner for feedback
Advertisement Poster Elements
Remember This!
'Good design is obvious. Great design is transparent.' - Joe Sparano Your brand should make customers feel something special about your business.
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