Social Enterprise Business Plans
📋 Part 1: Understanding Business Plans
1. What is a business plan? Circle the best answer:
A document that outlines how a business will operate and achieve its goals
A list of products a business wants to sell
A marketing advertisement for customers
A financial report showing past profits
2. Why is a business plan important for social enterprises? Check all that apply:
Helps clarify the social mission and impact goals
Provides a roadmap for achieving objectives
Attracts investors and funding
Identifies potential challenges and solutions
Makes the business look professional
3. Fill in the blanks about business plan components:
A business plan typically includes _____________ (what you want to achieve), _____________ (how you will achieve it), information about your target _____________, and details about _____________ needed to operate.
🎯 Part 2: Setting Clear Objectives
4. What makes a good objective for a social enterprise? Circle the best answer:
Vague and flexible so it can change easily
Specific, measurable, and time-bound
Only focused on making money
Impossible to achieve to show ambition
5. Match each objective example with whether it is GOOD or NEEDS IMPROVEMENT:
1. "Help the environment"
2. "Reduce plastic waste in our school by 50% within 12 months"
3. "Make lots of money for charity"
4. "Provide 100 meals per week to homeless people in our community"
A. GOOD - Specific and measurable
B. NEEDS IMPROVEMENT - Too vague
C. GOOD - Clear target and timeframe
D. NEEDS IMPROVEMENT - Not specific enough
6. Write one SMART objective for your social enterprise idea:
📈 Part 3: Developing Strategies
7. What is the difference between an objective and a strategy?
There is no difference - they are the same thing
An objective is WHAT you want to achieve; a strategy is HOW you will achieve it
A strategy is more important than an objective
Objectives are for businesses; strategies are for charities
8. For the objective "Reduce food waste in our school cafeteria by 30% in 6 months", which strategies would be most effective? Check all that apply:
Create an awareness campaign about food waste
Set up a food sharing program for leftover meals
Ignore the problem and hope it goes away
Work with cafeteria staff to track and measure waste daily
Introduce smaller portion sizes with option for seconds
9. Complete the strategy planning table for your social enterprise:
My Objective: ________________________________________________
Strategy 1: ________________________________________________
How will this help achieve the objective? ________________________________________________
Strategy 2: ________________________________________________
How will this help achieve the objective? ________________________________________________
💡 Part 4: Planning Your Social Enterprise
10. Describe your social enterprise idea in 2-3 sentences:
11. What social problem does your enterprise aim to solve?
12. Who is your target audience/market? (Who will benefit from or use your service/product?)
13. List three resources you would need to start your social enterprise:
1. ________________________________________________
2. ________________________________________________
3. ________________________________________________
14. Draw a simple diagram showing how your social enterprise will create positive change:
🤔 Part 5: Reflection
15. One thing I learnt today about business planning:
16. One question I still have about social enterprise business plans:
17. How confident do you feel about creating a business plan for your social enterprise?
Very confident - I understand all the key components
Somewhat confident - I understand most components but need more practice
Not very confident - I need more help understanding business plans
Not confident at all - I'm confused about most aspects
