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Web Search Technologies
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Web Search Technologies
🔍 Part 1: Multiple Choice Questions
1. What is a search engine?
A tool that creates websites
A program that finds and indexes web pages to help users locate information
A type of web browser
A social media platform
2. What does 'crawling the web' mean?
Moving slowly through websites
Automated programs following links to discover and index web pages
Downloading files from the internet
Creating new web pages
3. Which factor is most important for search engine ranking?
The colour scheme of the website
Relevance to search terms and page authority
The size of images on the page
The number of advertisements
4. What are 'web crawlers' also known as?
Spiders or bots
Viruses
Browsers
Servers
5. Which search technique would give the most specific results?
Using one general keyword
Using quotation marks around exact phrases
Using only common words
Using no keywords at all
6. What does adding a minus sign (-) before a word do in a search?
Makes the search faster
Excludes pages containing that word
Searches for negative content
Adds emphasis to the word
7. What is the correct HTML code for creating a hyperlink?
<link href="page.html">Click here</link>
<a href="page.html">Click here</a>
<hyperlink to="page.html">Click here</hyperlink>
<url="page.html">Click here</url>
8. Which search operator finds pages containing either word?
AND
OR
NOT
PLUS
9. What happens when you use more specific search terms?
You get more results but less relevant ones
You get fewer results but more relevant ones
The search becomes slower
The search engine stops working
10. Which attribute in HTML specifies where a hyperlink should open?
src
target
link
open
✏️ Part 2: Written Response Questions
11. Explain how search engines rank web pages in their results. Include at least three factors that affect ranking.
12. Compare the results you would expect from searching "apple" versus "apple fruit nutrition facts". Explain why the results would be different.
13. Write the HTML code to create a hyperlink that opens the BBC website (www.bbc.co.uk) in a new window/tab with the text "Visit BBC News".
14. Describe the process of how a web crawler discovers and indexes new web pages. Include the steps from initial discovery to appearing in search results.
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