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Toy Commercial Persuasion Worksheet

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Toy Commercial Persuasion Worksheet

A new toy is about to launch. Read the sample advertisement, investigate how it tries to persuade you, then plan your own honest toy commercial. Persuasive techniques include opinions, reasons, emotive language and a call to action.

Read the sample advertisement

MEET THE ZIP-ZAP ROBOT! The Zip-Zap Robot is the most exciting toy around! With a flick of its switch, it rolls forward, spins and flashes its bright blue lights. Its sturdy wheels are made for smooth indoor floors. Imagine the fun of inventing your own robot missions on a rainy afternoon! At just $24, it is a brilliant choice for creative play. Don’t wait—ask a grown-up to help you find the Zip-Zap Robot today!

1.In the sample advertisement, is “The Zip-Zap Robot is the most exciting toy around!” a fact or an opinion? Explain what makes it that kind of statement.

2.Which phrase is designed to make the reader feel excited about playing with the robot?

“With a flick of its switch”
“Imagine the fun of inventing your own robot missions”
“Its sturdy wheels”
“At just $24”

3.Copy one detail from the advertisement that gives a practical reason someone might like the toy.

4.Which sentence tells the audience what to do next? Write it down and name the persuasive technique.

5.True or false: The advertisement says the robot costs $24.

TrueFalse

6.Match each example from the advertisement to its persuasive technique.

“At just $24”
“The most exciting toy around!”
“Don’t wait—ask a grown-up…”
“Imagine the fun…”

An opinion
Emotive language
A reason or useful detail
A call to action

7.Rewrite “The robot rolls” to make it sound more exciting. Add an emotive word or phrase, but do not invent a new feature.

Plan your own toy commercial

Invent a toy or choose one you know. Make your advertisement persuasive, clear and honest: use an opinion, a real reason, emotive language and a call to action.

8.Give your toy a name and describe one feature it really has (or one feature you have invented for your imaginary toy).

9.Write two emotive words or phrases that could make your audience feel curious, delighted or excited about your toy.

10.Write a short toy commercial of about 4–6 sentences. Include an opinion, a reason based on your toy’s feature, emotive language and a call to action. Keep your claims honest.

Draw one moment from your commercial. Add a speech bubble or slogan that would help persuade your audience.