Advertising Elements Overview
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Advertising Elements Overview
📺 Part 1: Identifying Advertising Elements
✏️ Part 2: Understanding Advertising Elements
Word Bank: layout, graphics, slogan, persuade, audience
a) A memorable _____________ helps customers remember a brand.
b) The _____________ refers to how all elements are arranged on the page.
c) _____________ include images, illustrations, and visual elements.
d) All advertising elements work together to _____________ the target _____________.
Logo: _____________________________________________________________________________________________
Colour: ____________________________________________________________________________________________
Slogan: ____________________________________________________________________________________________
Claims: ____________________________________________________________________________________________
Typography: _______________________________________________________________________________________
Layout: _____________________________________________________________________________________________
Graphics: ___________________________________________________________________________________________
Logo: _____________________________________________________________________________________________
Colour: ___________________________________________________________________________________________
Slogan: ____________________________________________________________________________________________
Claims: ____________________________________________________________________________________________
Typography: _______________________________________________________________________________________
Layout: ____________________________________________________________________________________________
Graphics: __________________________________________________________________________________________
🎨 Part 3: Creative Application
Explain your design choices:
Your slogan: ________________________________________________
Why would this appeal to your target audience?
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