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Media Influence Vocabulary Match
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Media Influence Vocabulary Match
🎯 Part 1: Vocabulary Matching
Vocabulary Words
1. Public Relations (PR) ____
2. Narrative ____
3. Spin ____
4. Media Influence ____
5. Persuasion ____
6. Public Perception ____
7. Bias ____
8. Agenda-setting ____
9. Message Framing ____
10. Transparency ____
Definitions
A. The power of media to shape thoughts, opinions, and behaviours of audiences
B. A particular way of presenting information to influence how people understand it
C. The practice of managing communication between an organisation and the public
D. How the general public views or thinks about a particular issue, person, or organisation
E. A story or account of events that helps explain or give meaning to situations
F. The media's ability to influence which topics the public considers important
G. Being open and honest about information, motives, and processes
H. The act of convincing someone to believe or do something through reasoning or argument
I. A prejudiced view that favours one perspective over others
J. Presenting information in a way that favours a particular interpretation or viewpoint
✏️ Part 2: Apply Your Knowledge
11. Choose THREE vocabulary words from the list above and use each in a sentence that shows you understand their meaning in a media context.
Word 1: ________________________
Word 2: ________________________
Word 3: ________________________
12. Think about a recent news story or advertisement you've seen. Explain how ONE of the vocabulary terms applies to that example.
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