🛍️ Part 1: Key Vocabulary

1. Match each term with its correct definition by drawing lines:

1. Consumer

2. Financial factors

3. Non-financial factors

4. Advertising

5. Ethical concerns

A. Things related to money like price and budget

B. A person who buys or uses goods and services

C. Ways companies persuade people to buy products

D. Thinking about what is right or wrong when choosing products

E. Other reasons like family preferences or culture

💰 Part 2: Identifying Consumer Choice Factors

2. Read each scenario and tick which type of factor is influencing the consumer choice:

Scenario A: Sarah chooses the cheaper brand of cereal because she only has $5 to spend.

Financial factor

Non-financial factor

Advertising influence

Ethical concern

Scenario B: Tom buys free-range eggs because he cares about animal welfare.

Financial factor

Non-financial factor

Advertising influence

Ethical concern

Scenario C: Emma chooses a toy after seeing a fun TV advertisement with her favourite cartoon character.

Financial factor

Non-financial factor

Advertising influence

Ethical concern

✏️ Part 3: Sentence Expansion Practice

3. Complete these sentence starters about consumer choices. Use the vocabulary words from Part 1:

Because the price was too high (financial factor), I decided to ________________________________

Although the advertising looked exciting, I chose not to buy it because ________________________

My family's cultural preferences influenced my choice when _________________________________

🎯 Part 4: Analysing Advertisements

4. Think about an advertisement you have seen recently. Draw or describe it in the box below:

5. What techniques did this advertisement use to persuade consumers? Tick all that apply:

Bright colours and fun music

Famous people or characters

Special offers or discounts

Showing happy families or friends

Making the product look essential

Other: ________________

🤔 Part 5: Making Ethical Consumer Choices

6. Circle the choice that shows the most ethical concern:

Buying the cheapest option available

Choosing products that don't harm the environment

Picking the most popular brand

Selecting items with the best advertising

7. Write a complex sentence about a time when you or someone you know made a consumer choice based on ethical concerns:

📝 Part 6: Reflection

8. Fill in the blanks using words from the word bank:

Word Bank: consumer, financial, advertising, ethical, non-financial

As a _____________, I need to consider many factors before making purchases. _____________ factors like price and budget are important, but _____________ factors such as family preferences also matter. I should be aware of how _____________ tries to influence me, and I should think about _____________ concerns like environmental impact.

9. How might knowing about these factors help you make better choices as a consumer? Write your answer below: